Welcome to CROW — Color Runs Our World. At the heart of our brand is the pervasive influence of color, which shapes our everyday lives and perceptions. Inspired by the history of the Jim Crow laws in America and the ongoing impact of white supremacy to this day, CROW aims to explore the stories—both historical and contemporary—of the tribulations and contributions of people of color. Our brand is an ongoing dialogue, a series of washable, wearable, uncomfortable conversations about facing tough truths.

In art, color is celebrated for its beauty and its power to evoke emotion and create harmony. Yet, in society, the same vibrant palette becomes a tool for division, segregating and defining boundaries unfairly. At CROW, we challenge this paradox by harnessing the beauty of color in our designs while confronting its divisive role in society. Each piece we create is designed to blend seamlessly into contemporary fashion, yet upon closer inspection, reveals a deeper meaning. Let’s explore these narratives together and inspire a deeper understanding of the world around us. It’s time we talked.


inspired by the TWISTED events of American history.